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Meet the mentors 


As part of the Be the Business Rebuild Programme, five of our Moneypenny directors have been selected to offer their guidance to mentees in small-medium sized UK businesses.

Rapid Response Mentoring’ aims to provide British firms with short-term one to one support to help navigate the challenging months ahead, providing a sounding board for difficult decisions and support in the development of future strategies.

In this article, we’ll introduce you to Moneypenny’s mentors to help you get to know them a little bit better.

Meet Joanna Swash, CEO of Moneypenny

Joanna has been a key leader in the exciting advances in tech and AI at Moneypenny over recent years and the company’s exceptional growth both in the UK and US.

Joanna has worked closely with thousands of businesses, from start-ups to multinational corporations, who have come on board with us to strengthen their communications and create the perfect customer experience.

Joanna is particularly passionate about developing and maintaining our award-winning culture, which has seen Moneypenny repeatedly listed in The Sunday Times Top 100 Best Companies to Work For.

Mentoring from home 

While mentoring from home is a little different from meeting in person, Joanna believes that mentoring online, from the comfort of our homes, is a great way to connect on a deeper level; “When people see you in your natural habitat it adds to the sense of trust that you really need for the relationship to be effective.” 

I’m very honest about my mistakes.

So, what can you expect from a mentorship with Joanna? 

“I’m very honest about my mistakes – and that can provide some of the biggest learnings for a mentee. 

“If you are a leader or manager, really your everyday life is about mentoring – in the sense of creating an environment where people can thrive, where they feel safe and secure and able to develop.” 

Meet Kate Cox, Global CMO

Next up, is our Chief Marketing Officer, Kate. Previously Vice President, CMO at GoDaddy EMEA; Kate’s wealth of experience has been fundamental in strengthening the Moneypenny brand and putting us in good stead for driving growth within the UK and US markets.

It involves really understanding the business and its strengths.

“Setting up marketing teams and operations to scale quickly is what I love doing. It involves really understanding the business and its strengths and then looking at areas that can be improved quickly. Often the answers are already considered and just need data and analysis to understand the size of the potential positive impact if improved. It’s then about setting up easy to follow processes for marketing and sales teams to make them a core part of day-to-day operations.” 

Meet Pete Hanlon, Global CTO

Our Chief Technology Officer Pete’s expertise involves identifying innovative customer-centric solutions for world-leading brands, having previously been CTO for Moneysupermarket Group and AutoTrader before starting life at Moneypenny.

Today, he helps to drive critical developments in our cutting-edge tech solutions and AI.

Meet Mark Finlay, M&A and Strategies Director

With more than a decade of experience in corporate finance for some of the UK’s leading multinational firms, Mark helps us to continually identify and integrate value-enhancing acquisitions in support of our growth strategy, in both the UK and US offices.

It’s so important to look at innovative ways to adapt whilst keeping the long-term goals in mind.

“With the fast-changing environment, it is so important to look at innovative ways to adapt whilst keeping the long-term goals in mind. Even in challenging times, it is worth looking at opportunities both at home and abroad. Business growth is all about taking calculated risks and understanding the changing needs of your customers.”

Meet Ceri Henfry, Head of Operations

Ceri joined us back in 2016 and instantly became integral to keeping that ‘small business feel’ as we expanded. Ceri has the broad remit of looking after the day-to-day running of our business which includes looking after our Working Life department (HR),  our training and development programmes, our amazing HQ and its facilities, and all our virtual tools to help keep us all communicating together during recent times.

It is key to ensure communication is a two-way process.

She takes care of not only the needs of our individual PAs, but also the mechanics of our wider team so that we maintain our close-knit Moneypenny culture no matter how much we grow!

“We are constantly looking at ways to maintain operational excellence ensuring your customers’ needs are at the forefront of everything you do. It is key to ensure communication is a two-way process and we are always looking at ways to enhance the experience for both customers and staff.”

Learn more

If you’d like to learn more about the Be the Business mentorship programme and the support available to small businesses as part of their Rebuild programme, visit their website here for more information.

We give you amazing people and technology:


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Live Chat

Amazing people, briefed by you to manage chats whenever you can't.

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Pocket Phone System

All the functions and support of an office phone system, minus the hardware.

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